Coco de Mer
Coco de Mer was founded in London in 2001 by Sam Roddick, around a position that wasn't being made elsewhere: that female pleasure was a thing to be designed for, not designed around. Now under Lucy Litwack's ownership, the brand has held that line for two decades — Leavers lace, precise cuts, lingerie and adjacent pieces designed for a woman who already knows what she wants.
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About Coco de Mer
Coco de Mer occupies a singular position in British lingerie. Where most lingerie houses operate between the high street and designer, Coco de Mer has always positioned itself elsewhere entirely — closer to couture, closer to art, unapologetically specific about the woman it dresses.
The lingerie collections include the Hera range, built around Leavers lace produced on nineteenth-century Jacquard machinery in Calais, and the Athena range, crafted in silk with hand-applied embroidery — two distinct construction methods, the same standard of finish. Balconette bras are cut to frame rather than simply support. Cupless styles are executed with the precision the construction demands. Suspender belts have the substance of pieces that are intended to last.
The Pleasure Collection applies the same logic. These are objects designed seriously — weighted, finished, and formulated without compromise. Beautiful enough to leave out, functional enough to justify the investment.
Coco de Mer is available through authorised UK retailers. At Naughty Knickers, we have stocked Coco de Mer since the brand entered our edit, because no other British house holds this position: couture construction, genuine sensuality, no apology for either.
Coco de Mer Lingerie UK — Frequently Asked Questions
Is Coco de Mer available in the UK?
Yes. Naughty Knickers is an authorised UK stockist of Coco de Mer lingerie and the Pleasure Collection, with free delivery on orders over £80.
What is Coco de Mer known for?
Coco de Mer is known for Leavers lace construction, considered cuts, and a brand perspective that treats lingerie and pleasure as subjects worth taking seriously. Their Hera and Athena collections are among the most recognisable in the British lingerie category.
How does Coco de Mer sizing work?
Coco de Mer lingerie follows standard UK bra sizing. If you are between sizes or unsure, our fit guidance and customer service team can advise before you order.
